Geovisualization of Data
Innovative Data Collection
Developing South Africa and Africa
2/ No. 3 clustering inside a shopping mall or with other retailers selling similar products 4) the size and type of the outlet considering market characteristics 5) having an independent or company owned outlet. @QSRmagazine @McDonalds @kfc @PicknPay @Shoprite_SA @FamousBrandsSA
1/Retailers need to consider 5 factors in locating the new outlets 1) the geographic area or market to focus on based on socio-economic characteristics 2) entering a markets where no competitors exist @QSRmagazine @McDonalds @kfc @PicknPay @Shoprite_SA @FamousBrandsSA @BurgerKing
Providing access to some of the most innovative and comprehensive geospatial datasets in South Africa and Africa.
2019 demographic estimates of the total population, age, gender and race are provided at a subplace level for South Africa. Data can be selected at different administrative levels and analysed to give the most detailed picture of South Africa's current population statistics
All shopping malls of different classifications have been mapped across South Africa. The unique catchment areas of each mall in the country has been defined and key socio-economic data linked to each.
View 2019/20 crime statistics at a police station level for 25 crime categories covering property, violent and social fabric crimes. Want to know how your police station is doing compared to that of neighbouring stations? Analyse the crime statistics to show how crimes relate to one another.
We are committed to ensuring the highest standards of quality and integrity in all aspects of research. We work together with clients to strengthen the integrity of their research by providing technical assistance and training in all research functions from sample design, fieldwork mapping, field training & monitoring to data collection and reporting services.
We source and provide unique and innovative geospatial datasets for South Africa and Africa. Ground breaking qualitative & quantitative methods are used to map information from household surveys. Specialist services are provided from spatial analysis to optimizing the location of retail outlets and government services.
Maps is a modernised, updated and enhanced survey focused on Consumer Insights. Built on the legacy of AMPS, it includes product and brand research designed for marketers and media planners, which is independent of any commercial interests, is transparent and neutral. An additional enhancement and an industry first, is the introduction of geocoded data, which allows MAPS data to be viewed and spatial analysis at a neighbourhood level.
Allowing decision-makers to make better decisions on where to locate retail outlets and government services
Expansion, relocation and reduction strategies are used to optimize retail and service networks. Unique target market or population data is defined at the most detailed spatial level for South Africa and Africa. Accessibility models use capacity and travel time, existing and competitor facilities and preferred sites in determining the optimum size and distribution of retail or service network.
AfricaScope provides Innovative solutions for all aspects of quantitative surveys and qualitative research
